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  • by Ford R. Myers - April 22, 2014
    Now that it’s the spring, it feels like a new is beginning. As part of this “fresh start,” it’s a good idea to review and improve your resume. Many people ask me, “What are some quick and easy things I can do to enhance my resume and get better response?” To answer that question, I’ve compiled a list of common resume mistakes and “quick fixes:” Common Resume Mistakes – And The Reasons Why These Mistakes Are So Damaging...
  • by Ford R. Myers - February 18, 2014
    People who are seriously considering engaging the services of a professional coach or consultant usually ask many questions about “what the advisor will or should do” in order to make the coaching relationship work for the client. This is certainly reasonable and understandable. However, there are also several “prerequisites” or standards that the client must meet for the engagement to be successful. Unfortunately, these c...
  • by Ford R. Myers - January 6, 2014
    Negotiating Ability? Your negotiating ability is a strength and an asset to your prospective employer. By doing it effectively right from the start, you are proving that when you’re on the other side of the desk, you will negotiate on behalf of the company to make the best deals, get the best prices, and generate the most profit. Some hiring managers even go so far as to say that when candidates do no negotiating at...
  • by Ford R. Myers - December 12, 2013
    The fourth quarter of the year is the most common time for employees to get laid off. One mistake many people make is that they leave themselves vulnerable by not being prepared for year-end changes in their work situation. If you (or anyone you know) were unfortunate enough to “get the pink slip” in December, the following six steps will help you re-gain control of your career and prepare for a successful transition: Per...
  • Tips for Mature Workers
    with Ford R. Myers and Cady Chesney - October 28, 2013
    Once out of a job, mature workers have a much harder time finding employment, so much so that the Department of Labor reported that the average duration of unemployment for older people was 35.5 weeks, compared to 23 weeks for younger people (2010). We're with Ford Myers, president of Career Potential, to gain some helpful tips for mature workers.
  • by Ford R. Myers - September 24, 2013
    Cover letters are not so much a part of your “Job Seeker’s Tool Kit” as they are part of the implementation of your overall “self marketing” strategy. That’s right – a cover letter is a sales presentation in disguise! With cover letters, you’re reaching out for a very tangible goal – a job interview. Cover letters are the most commonly used method to introduce your credentials to an employer. And they can serve as one of...
  • by Ford R. Myers - July 26, 2010
    Of all the subjects we cover in career management and job search, the one that seems to cause clients the most anxiety is INTERVIEWING. To ease my clients’ concerns, I often simplify the topic by reducing it to a handful of basic elements. When you boil it all down, job interviews are made-up of only five statements from the interviewer, which include four questions and one sentence. Sure, you’ll be asked more than five que...
  • by Ford R. Myers - July 19, 2010
    There is rarely, if ever, a time when you will be hired following just one interview. You will typically go through multiple rounds of interviews for any position. Conducting your own formal, written debrief after the interview will give you the information you need to refine and improve your performance for the future. Consider the following strategies for a comprehensive debrief of your interviews: Interview preparatio...
  • by Ford R. Myers - July 13, 2010
    On July 2, 2010, CNNMoney.com ran an interesting article about older job candidates. Click here to read the article. It stated that “Companies are starting to hire again, but many are turning their backs on older job seekers.” The piece went on to say, “The nationwide unemployment rate for older workers – while lower than that of younger workers – has barely moved since hitting a record high of 7.2% in December of 2009. This r...
  • by Ford R. Myers - June 2, 2010
    When you’re in a job search, it’s important to be crystal clear about the kinds of companies you’d like to work for. Once you have gained this clarity, you’ll want to research and identify the names of the companies that meet your search criteria. Your goal will be to “infiltrate” these companies through your network, and speak to the hiring managers (NOT the Human Resources department). Ultimately, this process will help you...