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  • by Mark Hovind - January 12, 2007
    Poke your head in a decision-maker’s door and watch what happens next. He or she will look up from the desk and ask: What do you want? What good are you ... exactly? What makes you so special? Why should you get the big bucks? Why should I waste my valuable time talking to you? Why should I care that you even exist? Why should I do anything at all?If you provide clear, concise and compelling answers to these question...