Company Overview

AutomationDirect is a direct seller of automation and industrial control products such as PLCs, sensors, pushbuttons, AC drives/motors, enclosures, operator interfaces, and much more. Visit our Web site. AutomationDirect is located just a few miles north of Atlanta, Georgia in Cumming-Forsyth County. Besides having access to many cultural events and other amenities such as Atlanta Braves baseball, we're just 10 minutes from beautiful Lake Sidney Lanier, and a short drive from the North Georgia Mountains.

AutomationDirect offers a very competitive benefits package, including medical, dental, vision, basic short and long term disability and basic life insurance at NO COST per pay period. Additional benefits include additional voluntary disability, voluntary life insurance, flexible spending accounts (medical and dependant care), on-site gym and exercise classes, on-site café, and more! Combine all that with the company's new facilities, and you have one of the best places to live and work anywhere!

We understand the importance of providing our team members with opportunities to grow personally and professionally. Training and developing our people is a strategic focus. Certainly there are many reasons why we have our Training and Development program:

  • Development of skills: Training and Development helps increase job knowledge and skills at each level. It helps expand the horizons of human intellect and overall personality of our team members.
  • Productivity: Training and Development can increase productivity, which helps the organization to further achieve its long-term goals.
  • Team spirit: Training and Development helps to instill the sense of team work, team spirit, and inter-team collaborations.
  • Organization culture: Training and Development helps to develop and improve the organizational culture and effectiveness.
  • Quality: Training and Development helps improve the quality of work and work-life. We know that when we invest in our team members, by providing training, they feel better about themselves, and we all benefit.

Customer Driven Leadership (CDL) has been the heart of our company culture since 1995. A key part of the CDL system is helping our team members with keeping a healthy work/life balance. Our company has tried to design our culture around a commonly used concept called the “Wheel of Life”. In this analogy, the wheel has six spokes. The spokes represent the goals a person is trying to achieve in various areas of their life. The most common spokes are: Family, Career, Social, Financial, Physical and Spiritual.

If these spokes are in balance, a person has a rounded “wheel” that can spin freely and handle the ups and down of the road of life. However, common sense would suggest that if the spokes are out of balance, then their wheel cannot spin without difficulty. This will affect productivity at work as well as issues at home. If a company could provide a work environment that helps associates round out their wheel, everyone wins. The person is happier at home, more fulfilled and much more productive at work. We have many programs at our office to help people round out their wheel.

In the News: AutomationDirect has been recognized as one of the Best Small Companies to Work for in America for 2011. Employee voting propelled it to the No. 4 ranking in the small employer category.

Learn more about Who We Are by visiting our website:

Company Summary
AutomationDirect, Inc.
Number of Employees
(770) 889-2858
3505 Hutchinson Rd
Cumming, GA