Friends? Don't Be Afraid to Ask for Their Business!
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We often develop social relationships with individuals who COULD be clients -- they definitely meet the definition of our ideal client profile.

Why not simply ask for their business? Many of us don't, hoping that THEY will make the first move. Really?

Just ASK! "I understand you may already have a (Insert your specialty) Advisor, but if anything ever comes up where you might want to consider a new or additional advisor, I just want you to know that I'd LOVE to do business with you and I'm VERY accustomed to working as an advisor to good friends like you."

Try it! Just ask!