While in high school, most students begin to select a general career direction. Some make careful choices, while others leave things to chance. Either way, the process usually begins there. When college is in the offing, those young adults will attend college for a wide variety reasons. Those reasons usually fall into four distinct categories: Parents, Career, Money and Interests.

Parents - frequently try to steer their children into college. These parents generally recognize that many corporate employers now consider the college degree to be a requirement for administrative, supervisory, technical and management positions. However, college is not right for everyone. Some students aren’t ready. Others are better suited for careers in areas where a college education is not all that useful.

Career - goals can drive those students who have a specific career in mind. They may want to be an attorney, a doctor, a scientist, an accountant or a social worker, etc. Students who know where they are trying to go usually have an advantage over students who are confused and less focused. Other students may have already entered the world of work and have come to recognize that their career progress may depend on obtaining a degree in their specialty or perhaps in business and management. Such students may attend college on a part-time basis, often at night or on weekends.

Money - affects the decisions of some students. These students may select their career direction based on the amount of money they think they can make in that field. People with college degrees often hold higher positions and earn considerably more money than people without a degree, in similar positions. Highly desirable degrees, from the most well-respected colleges, can put high performing students on a career fast track.

Other interests - will motivate some students to attend college. Those interests can include a love of learning, athletics, the arts, science, politics and even friendship may come into play (to follow a girl/boyfriend) or for social reasons (meet members of the opposite sex). In other cases, students may attend college by default. These students may go to college simply because all of their friends are going or they don’t have a job and don’t have a better alternative.

Ultimately, upon graduation from college, most young adults will be starting a new job, going on to Graduate School or seeking a full-time job. And so...

The reason that most students are going to college is to obtain the knowledge, wisdom, experience and successes that will impress potential employers and help them land a good job or get into Graduate School.